Skip links

OneDegree South

As an athlete himself, Phillip Ablort-Morgan found it hard to find fitting and comfortable underwear to run in. He then started OneDegree South, which is a sports underwear company that caters to breathability and comfort with a snug fit to run, jump and everything in between while maintaining your performance. OneDegree South produces functional underwear for active and everyday lifestyles.

the result

We took a company that needed a name, look and feel and gave it the boost it needed. From naming convention to branding and packaging, logo design, and email signatures, we did it all – in essence, we created a brand identity for OneDegree South. This is what happens when a great product, amazing ideas, and creative freedom come together.