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In a time when the sharing economy is booming, members don’t want to be locked into gym membership payments if they’re not sure they’ll be able to get the full value.

the result

There was a need to solve this problem and MySUB Fitness was born, as an extension of the MySUB app. From UX, through to app creation, website, as well as print media – we gave members the ability to sub-lease their memberships, on their own terms, in a shared economy.