Editorial design – Sidebar Design https://sidebar.design Uninterupted Creative Digital Solutions Wed, 08 Jul 2020 09:14:27 +0000 en-GB hourly 1 https://wordpress.org/?v=6.2.3 https://sidebar.design/wp-content/uploads/2020/05/cropped-ICON-BLUE-32x32.png Editorial design – Sidebar Design https://sidebar.design 32 32 Uloans https://sidebar.design/portfolio/uloans/?utm_source=rss&utm_medium=rss&utm_campaign=uloans Tue, 19 May 2020 13:28:26 +0000 http://sidebar.design/?post_type=liquid-portfolio&p=53457

Uloans

Briefed to created an identity for a joint venture between two established finance companies. We chose the well established UBank to be the visual brand identifier and build on existing brand value.

The current UBank logo was incorporated into the new design and the same letterforms adapted to maximise brand recognition. The design had to communicate the digital-first and personal nature of the product. The existing UBank ‘fingerprint’ logo element was integrated into a lockup that referenced touch ID and fingerprint scanner iconography and app design.

the result

This resulted in a clean and modern design that maximised brand recognition while communicating a digital and personal service.

The vibrant new look was rolled out into a corporate identity, as well as the web portal. It made quite an impact and stood out in an already saturated market.

]]> MySUB https://sidebar.design/portfolio/mysub/?utm_source=rss&utm_medium=rss&utm_campaign=mysub Fri, 15 May 2020 07:13:11 +0000 http://sidebar.design/?post_type=liquid-portfolio&p=53446

MySUB

In a time when the sharing economy is booming, members don’t want to be locked into gym membership payments if they’re not sure they’ll be able to get the full value.

the result

There was a need to solve this problem and MySUB Fitness was born, as an extension of the MySUB app. From UX, through to app creation, website, as well as print media – we gave members the ability to sub-lease their memberships, on their own terms, in a shared economy.

]]> Daily Dose https://sidebar.design/portfolio/daily-dose/?utm_source=rss&utm_medium=rss&utm_campaign=daily-dose Fri, 15 May 2020 07:07:27 +0000 http://sidebar.design/?post_type=liquid-portfolio&p=53439

Daily Dose

A newly established startup business located in Doha, Qatar asked us to
create a recognisable fresh brand. Dedicated to providing coldpressed
healthy and fresh juices, in addition to on-the-go snacks to help you get the best nutrition possible from your daily intake.

the result

We helped Daily Dose convey their value proposition across through their branding, stationery, packaging and point of sale, promotional material and social media strategy going forward.

]]> Pornstar Shotz https://sidebar.design/portfolio/pornstar-shotz/?utm_source=rss&utm_medium=rss&utm_campaign=pornstar-shotz Fri, 15 May 2020 07:02:40 +0000 http://sidebar.design/?post_type=liquid-portfolio&p=53434

Pornstar Shotz

We were approached to come up with a packaging for a cheeky new vodka infused drink. Pornstar Shotz is a passion fruit and vanilla flavoured vodka shot aimed at the younger target market.

the result

We designed a logo for the brand, a striking bright look and feel, product
packaging, case designs, website and monthly social media plans.

We also opened the door for the brand to expand the range into different types of product extensions.

]]> 48GIN https://sidebar.design/portfolio/48gin/?utm_source=rss&utm_medium=rss&utm_campaign=48gin Fri, 15 May 2020 06:57:33 +0000 http://sidebar.design/?post_type=liquid-portfolio&p=53426

48GIN

48 is not just a number. To the distillers who developed it, recipe 48
represents perfection. Knowing they had created something exceptional with its 11 botanicals, this gin could not be contained. It had to be shared.

the result

We helped the brand share their passion for African excellence by launching and creating brand awareness through their website, social media, POS, menus, table talkers, as well as promotional packaging for their Valentine’s campaign.

]]> Qatar Civil Aviation Authority https://sidebar.design/portfolio/qatar-civil-aviation-authority/?utm_source=rss&utm_medium=rss&utm_campaign=qatar-civil-aviation-authority Fri, 15 May 2020 06:51:54 +0000 http://sidebar.design/?post_type=liquid-portfolio&p=53419

Qatar Civil Aviation Authority

The Government of Qatar wanted to rebrand and reposition the Civil Aviation Authority (QCAA) to be a world leader for 2020 and beyond. Expanding its focus to international markets and updating a tired and dated identity.

the result

We undertook a thorough brand audit and positioning evaluation including secondary research and running internal focus sessions. From these results we developed a comprehensive visual brand strategy and design system to carry QCAA into the future.

]]> Oxford Human Rights Hub https://sidebar.design/portfolio/oxford-human-rights-hub/?utm_source=rss&utm_medium=rss&utm_campaign=oxford-human-rights-hub Fri, 15 May 2020 06:40:32 +0000 http://sidebar.design/?post_type=liquid-portfolio&p=53406

Oxford Human Rights Hub

The Oxford Human Rights Hub strives to build a global community around human rights issues by enhancing the understanding of human rights law and practice.

the result

We have helped this long standing client to harness the power of technology to create a rich and freely accessible body of research and learning tools for
students, teachers, academics and advocates of human rights both in Oxford and beyond. We have assisted the OxHRH with all their creative content, ranging from infographics, annual reports, timelines, newsletters, social and banner creative, funding proposals, trailers, website and campaigns, as well as the OxHRH Journal.

]]> Matt Le Roux Chiropractics https://sidebar.design/portfolio/matt-le-roux-chiropractics/?utm_source=rss&utm_medium=rss&utm_campaign=matt-le-roux-chiropractics Thu, 14 May 2020 11:38:31 +0000 http://sidebar.design/?post_type=liquid-portfolio&p=53385

Matt Le Roux Chiropractics

Matt Le Roux is a Chiropractor who also focuses on functional medicine.

the result

He approached us to completely refresh his brand. We designed a new logo for him as well a responsive website with specific functionalities added to the backend. We also implemented design and strategy for monthly blogs, newsletters and social media platforms.

]]> Al Jazeera Digital https://sidebar.design/portfolio/al-jazeera-digital/?utm_source=rss&utm_medium=rss&utm_campaign=al-jazeera-digital Thu, 14 May 2020 09:16:32 +0000 http://sidebar.design/?post_type=liquid-portfolio&p=53360

Al Jazeera Digital

With the continuous transition of media from appointment broadcast viewing to online on demand consumption, Al Jazeera Media Network wanted to launch a new current affairs and information digital channel that would function on its own digital properties as well as across social media.

Close Up

Close Up is all about original documentaries that tell unique stories of inspiring people all around the world. We worked on creating the branding, general programme look and feel, promos, social media templates, as well as video templates.

Start Here

This social vertical from Al Jazeera contextualises, simplifies and beautifully presents the building blocks for both big and small stories from around the world – in around seven minutes. We worked on creating the branding, general programme look and feel, promos, social media templates, as well as video templates.

Fork The System

This foodie show digs deeper into what food reveals about the world we live in, one forkful at a time. We worked on creating the branding, general programme look and feel, promos, social media templates, as well as video templates.

the result

This was a huge project that involved not just creating the brand and visual identity for the digital channel but also for the individual shows that would run alongside the current affairs content.

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