Campaigns – Sidebar Design https://sidebar.design Uninterupted Creative Digital Solutions Wed, 17 May 2023 10:35:05 +0000 en-GB hourly 1 https://wordpress.org/?v=6.2.3 https://sidebar.design/wp-content/uploads/2020/05/cropped-ICON-BLUE-32x32.png Campaigns – Sidebar Design https://sidebar.design 32 32 StackIt Insure https://sidebar.design/portfolio/stackit-insure/?utm_source=rss&utm_medium=rss&utm_campaign=stackit-insure Wed, 17 May 2023 10:32:24 +0000 http://sidebar.design/?post_type=liquid-portfolio&p=54007

StackIt Insure

We were part of this ground-breaking new insurance product that MFRF launched. It allows consumers to select and “Stack” their insurance – product by product. We conceptualised and designed the user journey and website from the get-go and developed video content to support the project.

the result

We delivered a user-friendly website with a journey that allows users to sign up, register, and get quoted within seconds. Claiming and communications are all done via WhatsApp & Email, providing clients with direct communique and access to their policies with convenient insurance on their terms. We also handled their socials with clever posts that turned traditional insurance offerings on its head – just like the products themselves.

https://stackit.insure/

]]> Thirsti https://sidebar.design/portfolio/thirsti/?utm_source=rss&utm_medium=rss&utm_campaign=thirsti Wed, 07 Sep 2022 07:55:49 +0000 http://sidebar.design/?post_type=liquid-portfolio&p=54021

Thirsti

The team at Thirsti water approached us for the redesign of the entire website. They needed the site to redefine their overall look and feel while showcasing each Thirsti product clearly. Creating websites is well within our playing field, and the beauty of their water became our source of inspiration. Thirsti’s primary water source is located in the Klein Drakensberg, this helped us highlight this feature for the purity of their natural spring water.

the result

We delivered a breathtakingly stunning website that features Thirsti’s world-class range of products. The site showcases the genuinely South African Sponsorships that Thirsti is so loyally a part of.

https://www.thirsti.co.za/

Thirsti:

The Springboks

We were so proud to be a part of this exciting campaign, even if it was only for Dev. Thirsti, Schalk, and our Rugby Champions provided us all with classic and typical South African ads. We all need a good laugh, and the creative teams were on form with these. We were responsible for the website development for this project, showcasing Thirsti as the official water sponsor for our Bokke and proudly South African to the source.

the result

A website that showcases the Thirsti Springbok campaign through a visual journey where users can experience the campaign and watch the videos at their leisure. 

https://www.thirsti.co.za/extraordinary-springboks-require-extraordinary-hydration/

]]> Feisty Tiger https://sidebar.design/portfolio/feisty-tiger/?utm_source=rss&utm_medium=rss&utm_campaign=feisty-tiger Mon, 29 Aug 2022 09:38:26 +0000 http://sidebar.design/?post_type=liquid-portfolio&p=53990

Feisty Tiger

The women’s sexual health leader, Feisty Tiger, entrusted us to give them the pleasure of a fresh, new look and feel. We designed their logo, packaging, website sliders, video, and corporate identity. Our approach was centred around their belief in educating, uplifting, and empowering women in exploring their bodies.

the result

With the use of their existing CI, we created a fresher approach to their brand with the use of splash-like designs. We made use of earthy and primary colours to give this brand a standout look and feel. https://feistytiger.co.za

]]> Oxford Human Rights Hub: Shaping the Future Series https://sidebar.design/portfolio/oxford-human-rights-hub-shaping-the-future-series/?utm_source=rss&utm_medium=rss&utm_campaign=oxford-human-rights-hub-shaping-the-future-series Thu, 01 Jul 2021 12:44:29 +0000 http://sidebar.design/?post_type=liquid-portfolio&p=53803
Instagram feed

Shaping the Future

How can human rights be harnessed to fulfil sexual and reproductive health rights? Shaping the Future, explores this question. It examines sexual and reproductive health and human rights advocacy in the context of abortion, safe childbirth, school and work and examines different human rights tactics in advancing sexual and reproductive health.

web-banners-on-laptop

The series takes a comparative perspective and considers how the strong moral and legal imperatives of human rights can be given detailed substance by grounding them in local context and making them effective in relation to individuals’ lived experiences.

the result

We produced 5 trailers to highlight these issues and also create awareness for the up and coming release of the series for dissemination on the OxHRH website and social channels.

]]> Comma Insure https://sidebar.design/portfolio/comma-insure/?utm_source=rss&utm_medium=rss&utm_campaign=comma-insure Fri, 18 Jun 2021 14:14:04 +0000 http://sidebar.design/?post_type=liquid-portfolio&p=53785

website

Comma Insure

A fully integrated website with chatbot functionality, which allows clients to manage their own insurance as they need it. There are 8 categories of items to choose from giving a broad range of cover to consumers. The chatbot feature gives consumers the freedom and flexibility to manage their insurance cover at their own leisure with their finger-tips.

social media

the result

The marketing campaign included a social media drive as well as influencer campaign, an internal staff launch featuring internal marketing communications, brand activations, an SEO/PPC launch as well as a explainer video providing guidelines for consumers to activate their insurance and manage it effectively according to their on demand insurance needs.

]]> Pornstar Shotz https://sidebar.design/portfolio/pornstar-shotz/?utm_source=rss&utm_medium=rss&utm_campaign=pornstar-shotz Fri, 15 May 2020 07:02:40 +0000 http://sidebar.design/?post_type=liquid-portfolio&p=53434

Pornstar Shotz

We were approached to come up with a packaging for a cheeky new vodka infused drink. Pornstar Shotz is a passion fruit and vanilla flavoured vodka shot aimed at the younger target market.

the result

We designed a logo for the brand, a striking bright look and feel, product
packaging, case designs, website and monthly social media plans.

We also opened the door for the brand to expand the range into different types of product extensions.

]]> 48GIN https://sidebar.design/portfolio/48gin/?utm_source=rss&utm_medium=rss&utm_campaign=48gin Fri, 15 May 2020 06:57:33 +0000 http://sidebar.design/?post_type=liquid-portfolio&p=53426

48GIN

48 is not just a number. To the distillers who developed it, recipe 48
represents perfection. Knowing they had created something exceptional with its 11 botanicals, this gin could not be contained. It had to be shared.

the result

We helped the brand share their passion for African excellence by launching and creating brand awareness through their website, social media, POS, menus, table talkers, as well as promotional packaging for their Valentine’s campaign.

]]> Al Jazeera Marketing https://sidebar.design/portfolio/al-jazeera-marketing/?utm_source=rss&utm_medium=rss&utm_campaign=al-jazeera-marketing Fri, 15 May 2020 06:46:12 +0000 http://sidebar.design/?post_type=liquid-portfolio&p=53415

Al Jazeera Marketing

Al Jazeera asked us to develop the online campaign: Human Stories, Global Perspectives. We had to portray this message in three different ways. These three looks were rolled out at different times online. There were MPU banners and social media posts done for this campaign.

the result

It had a great result and was one of the best performing online campaigns for Al Jazeera.

]]> Oxford Human Rights Hub https://sidebar.design/portfolio/oxford-human-rights-hub/?utm_source=rss&utm_medium=rss&utm_campaign=oxford-human-rights-hub Fri, 15 May 2020 06:40:32 +0000 http://sidebar.design/?post_type=liquid-portfolio&p=53406

Oxford Human Rights Hub

The Oxford Human Rights Hub strives to build a global community around human rights issues by enhancing the understanding of human rights law and practice.

the result

We have helped this long standing client to harness the power of technology to create a rich and freely accessible body of research and learning tools for
students, teachers, academics and advocates of human rights both in Oxford and beyond. We have assisted the OxHRH with all their creative content, ranging from infographics, annual reports, timelines, newsletters, social and banner creative, funding proposals, trailers, website and campaigns, as well as the OxHRH Journal.

]]> Al Jazeera HR https://sidebar.design/portfolio/al-jazeera-hr/?utm_source=rss&utm_medium=rss&utm_campaign=al-jazeera-hr Thu, 14 May 2020 11:11:40 +0000 http://sidebar.design/?post_type=liquid-portfolio&p=53378

Al Jazeera HR

The Al Jazeera Human Resources department needed a specific look to roll out a product tailored made for their overall employee experience. The main product branches out into several individual programmes aiming to engage with employees and create a much more appealing work life balance.

HR Wellbeing

The Al Jazeera Human Resources department saw a need to place a need on their employees wellbeing. They put a product together that was made up of different programmes focusing on different areas of wellbeing, such as Mental Health, Wellness Checks, Get Fit and Challenge Yourself.

HR Podium

Podium was born out of the necessity for employees to express themselves creatively, as well as promoting sharing of knowledge and self-growth.

the result

So far, we have rolled out the wellbeing, employee engagement, talent management and shared experience programmes. This is an ongoing project.

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